Co-creating the future
Alex Ayers - Sales Director, Gamma and Guests
How do we make work, work? How do we make technology work for you rather than working for the technology? How do we ensure our focus is on the things that matter the most to us? Its a recipe. The perfect blend of people, platforms, culture and processes. It's a coming together of trusted partners to co-create the future together. Building the ultimate network because the network is the business. It isn't a collective of individuals. It isn't your WAN, your UCaaS or any other solution. It's not any of it. It's all of it. What's paramount, is that the network is co-created with like-minded, passionate people who are on your team. That's when it is at its best.
At Frontiers we are focusing the conversation on two key areas that matter to everybody. That's because it affects the heart of all our businesses - people. The first is how we get people working well, together. How can we help people to collaborate? How can we accelerate change through collaboration? So, how do we co-create the future? We'll be sharing some new tools and technlogy and investigating the mindset that you need to inspire good collaboration, at scale. The second is delivering a better customer experience and how. How do we want our customers to feel when they reflect on our services? What can we do to ensure they feel seen, heard and understood? How does this directly help us win more of them, and build loyalty in the ones who have stuck with us? To use one of our favourite phrases, how do we help them 'Feel Connected' to us?
- Co-create the future together
- Making technology work for you
- Building the ultimate network
Deepfakes: The next big disruption
Nina Schick - Authority on Deepfakes and Synthetic Media
Synthetic media is creating headlines - literally. Its use in geopolitics has arguably raised society's awareness of the influence and impact this rapidly developing technology has. In a world brought together by communications and information, we're at the cusp of an AI powered revolution which is going to lead to more and more distrust in what we see and hear. It will cause us to question the very nature of reality.
Synthetic media is not exclusively a dark art. There are many applications we use in our personal lives - we can create deepfake pictures and videos using the Reface app or apply filters to live footage with Snapchat. We can even delegate tasks to AI personal assistants in our homes and on our phones with 'Alexa' and 'Siri' style technologies. But what you urgently need to know about The Coming Infocalypse, is how it can be weaponised on a much larger scale, with the possibility to disrupt some unlikely candidates.
- What is synthetic media
- How is it used in both positive and negative ways
- Authentication and Provenance
Collaboration from Anywhere
Richard McPhee - Solutions Director, Gamma and Guests
Collaboration is defined as the action of working with someone to produce something. It lays the entire foundations of digital environments and how we communicate with each other to reach our shared goals. How we build and maintain these environments during times of unrelenting disruption is crucial to the success of progress. Through accelerated recovery to unrelenting growth.
This session is about intimately understanding the problems before you can find the right solution. This is the first step that we take together in co-creating the future. It's an opportunity to fully understand the capabilities of the deployment choices and how we enable customers with them. We're pleased to be joined on stage by Microsoft representatives who will walk us through the evolution of Operator Connect - a rapid route to enabling Teams with Telephony. Gamma's Chief Marketing and Product Officer, Chris Wade, will also deliver some exciting updates to Gamma's hosted solution, Collaborate.
- Understanding the problems
- The capabilities of the technology
- Solution updates
Leading under Pressure
Eliza Manningham-Buller - Former General Director, MI5
Would you rather……chat to someone who led the M15 through the War on Terror, dealt with KGB spies in the eighties, and is currently Co-President of the Royal Institute of International Relations? Or …chat to someone who led the world’s largest funder of scientific research through the pandemic, an organisation that actually saw it coming and, in 2017, along with Bill and Melinda Gates, set up CEPI (Coalition for Epidemic Preparedness Innovations)?
Well this is a “would you rather” that you don’t have to decide on, because one of our keynote speakers at GX:Frontiers actually did both. Baroness Eliza Manningham-Buller headed Britain’s Security Service (MI5) from 2002 to 2007, before serving as Chair of the Wellcome Trust, one of the world’s largest charitable funders of medical research. From counter terrorism to pandemics, Eliza has led organisations through remarkable and pressurised times.
- Stimulus of change and response to pressure
- The challenges of uncertainty
- The critical importance of getting diverse views
Do you need CCaaS to deliver a great customer experience?
Richard McPhee - Solutions Director, Gamma and Guests
Another organisation's outstanding service has just raised the expectations of your customer. It doesn't have to be in your field of expertise or anywhere near it. The point is that customers remember great service. They also remember bad service and 'meh' service. The latter two will put you at risk of losing that business.
Getting left behind in the race to deliver the best customer experience (CX) will be way more detrimental than many believe. It is your shop window and one of the first things that will enter the conversation when peers talk about your organisation. It may be as simple as person to person inbound calls or customisable experiences built on technology. You know there are many flash features of CX from AI to sentiment analysis routing but how do you know that's what your customers want? Is it their 'Opti-channel'? Their preferred way to engage? There are fundamental choices to make when looking to leverage these agilities - do you buy or do you build?
